Corolla Go Fun Yourself
DIGITAL CAMPAIGN
ONLINE PRE-VIDEO INTERACTIVE INNOVID UNIT / WEBPAGE TAKEOVER
ANIMATED BANNER UNITS / SPECIAL OFFERS PAGE / ONLINE WEB VIDEOS
EUROPEAN MARKET INTEGRATION
Worked with Saatchi NY on concept and design
While on the train in NY, I definitely hear the original version of this phrase and it dawned on me with a little tweak, I might have something here…
When marketing to millennials, you have five seconds to make an impact before they skip your ad.
With that in mind, Go Fun Yourself was created that boldly says everything (well, almost everything)
about the redesigned Corolla in the first five seconds.
Nice write up from Car & Driver.
Interactive Preroll Unit
Digital
Out of Home Media
